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Local flavor for Google Suggest

Since the launch of Google Suggest last August, you may already be used to the magic feeling of getting real-time suggestions just after typing a few keystrokes that is, if you're searching on Google.com. But what if you're doing a search on Google in the U.K., India, Ireland or Australia? Today we're happy to announce the international launch of Google Suggest. We've localized our suggestions to account for various cultural and local factors to offer suggestions that look familiar to our users. For example, English users in different countries will get suggestions that feel natural:
  • If you type [liver] in the U.K., you're probably a Liverpool fan (but in the U.S. you'll get more suggestions about liver diseases):
  • In Australia, typing [kan] will offer suggestions about Australia's most famous animal:
  • In India, where the mobile phone market is exploding, it's no wonder that typing [no] leads to:
  • In Ireland, there are [pubs] everywhere:
  • While in the Maldives, typing [ato] leads to:
Google Suggest now covers 155 domains in 51 languages. Special thanks go to the Suggest team in Israel for their hard work in making this a reality.

So go ahead and start using Google Suggest wherever you are, and enjoy the special flavor of local suggestions.

Posted by David Kadouch, Product Manager


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